How to Grow your Audience

Treat your blog like the stage for your performance.

6 Tips to Help Indie Musicians Gain Publicity

As a music-lover and former entertainment journalist, I often find myself in the company of independent artists. As soon as I let it slip that I’m a publicist who worked with quite a few indie acts, the questions start pouring in. From poets to bass players, the underlying theme is always the same. How I…

5 PR & Marketing Tips for Restaurants

Running a business is no easy task, and restaurants rank pretty high as one of the most daunting. Why? Because restaurants have an alarmingly high failure rate. According to a study by the Ohio State University, 60 percent of restaurants don’t survive their first year, and 80 percent don’t make it to a fifth anniversary….